Township of
Livingston, NJ
357 South Livingston Ave.
Livingston, NJ 07039-3994
Phone (973) 992-5000
Fax (973) 535-7967

scenes of Livingston

 

CONSUMER AFFAIRS OFFICE
Township of Livingston
DIRECTOR: WALTER D. LeVINE
Director’s Office: (973) 377-3313

CONSUMER ALERT: HOLIDAY SCAMS

Posted January 4, 2007

As Director of our Consumer Affairs office, I try to keep our residents informed in the latest information of interest; in particular information on identity theft and new consumer scams.

As we enter the holiday season, I alert our residents, and also our local businesses, of the latest potential consumer scam, which has been identified as being real by SNOPES.COM., one of the on-line services that tries to verify the truth or falsity of many of these matters. As recently reported by SNOPES:

“Well, the crooks have found a way to rob you of your gift card balance. If you buy gift cards from a display rack that has various store cards, you may become a victim of theft. Crooks are now jotting down the card numbers in the store and then wait a few days and call to see how much of a balance THEY have on the card. Once they find the card is "activated," they then go online and start shopping.”

It is reported that this theft has cost consumers who purchased these cards between $25.00 and $500.00 each. It is suggested that rather than purchase your card “off the rack,” that you purchase your card from a customer service person, where the the gift cards are not viewable to the public, thus allowing the card number and verification information to be noted by a potential thief.

A last reminder about gift cards; read the small print on the back of the card, which explains the issuer’s policy on monthly fees (reduction in card’s value) for delayed usage. In many instances, this can exhaust the card’s value before it is used. 

A caution reminder as the holiday season approaches. Remember to keep purchases, purses, backpacks and other bags out of view by locking them in your trunk. Criminals know to walk through shopping center parking lots to look for your newly purchased gifts, and can enter your car and disappear rapidly. Also, be sure to keep the receipts separate from the purchased items. Criminals often return the items for cash or a gift card before you ever know they're gone!

Walter D. LeVine
Consumer Affairs Office

Township of Livingston

973 535-7976